Barclays brandjacked: email scam imitates bank

Posted by Emmanuel Marshall on 13 April 2018 14:23:19 AEST


As brandjacking scams go, there’s one category of trademark that is especially powerful for scammers to use: banks.

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    Something Powerful

    Tell The Reader More

    The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

    Remember:

    • Bullets are great
    • For spelling out benefits and
    • Turning visitors into leads.

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